References Annotated Bibliography Example | Topics and Well Written Essays - 500 words

References - Annotated Bibliography Example The site also delves into the importance and essence of an active sex life on one’s health while also offering plenty of advice healthy feeding habits (during an exercise regime and to check the risks of nutrition related ailments) for various age groups. The site gives a brief insight into what tuberculosis is, what causes tuberculosis and other risk factors, its symptoms and complications. Advice for patients on numerous topics concerning tuberculosis is offered here including preparation for medical appointments and tests and diagnostic procedures expected while in the hospital. Effective treatment regimes and drugs for tuberculosis are also discussed there-in alongside prevention of spread of the disease or contracting of the same through vaccinations (using BCG) and other measures. A coping and support section is also available with numerous recovery stories and other experiences. Other issues such as drug resistance from poor dosage, transmission, drug susceptibility testing, genotyping, identification, model performance evaluation program (MPEP), epidemiological studies and so on are additionally discussed. The site is also available in Spanish. HIV/ AIDS is discussed and its cause stated. Means of transmission of the virus and the symptoms associated with infection are equally discussed. Places where individuals can get tests and know their statuses are given. The site talks about treatment and management of HIV if one tests positive and what one ought to do if they test either positive or negative in order to continue living meaningful, enjoyable and productive lifestyles. Management of HIV cases during pregnancy and co-infection with tuberculosis are also looked into closely and such patients advised on how to seek help or go about the issue. Finally, prevention measures are discussed and in addition, ways and benefits of preventing spread of infection to others for the infected are laid out. Among other things, the site offers valuable

Baseball Reading Set Essay Example | Topics and Well Written Essays - 1250 words

Baseball Reading Set - Essay Example There is overlap in the themes. They discuss American exceptionalism, individualism, the pastoral nature of baseball, and the way it contains the elements of traditional society. Each author emphasizes different areas of these themes, to some extent, but these themes are held out as being primary. At the end of their arguments, each author reaches a conclusion different from the conclusions reached by the other authors. The intention of this paper is to reach a conclusion informed by the contributions of all three articles, as well as this author’s personal understanding of baseball and American identity, within the framework offered. Guttmann argues against American exceptionalism, raising various claims and treatments of this theme, historically, and refuting their assumptions and conclusions. He does not, however, refute the arguments that baseball has been of great importance to America, and that baseball and American identity have things in common. After a careful examination of the arguments, Guttmann concludes that all nations go through similar stages of development, America being no different in that regard, but that baseball has served American needs, as a transition sport (Guttmann 8). The transition, to which he refers, is the process of moving from a traditionalist culture to a modern, quantified, electronic digital one. Guttmann observes that most other countries do not eagerly latch on to baseball, as a primary sport. One reason is that many are still traditionalist, and therefore celebrate the seasons and life cycle in a more traditionalist way. Some of them have other ways to honor the ancient pastoral traditions, and the archetypes within their psyches (Guttmann 2). I support this conclusion because I see evidence for it. I have heard that in Russia and in Northern Europe, for example, it is a sport to take a sauna and then run into the snow. This gives first-hand experience of the

The Single World Order | An analysis

The Single World Order | An analysis Albert Schweitzer once said that The first step in the evolution of ethics is a sense of solidarity with other human beings. How do we develop this sense of solidarity? All begins from your own self-awareness. Sometimes as humans, we feel that we have already fulfilled the requirements to be an ethical person. We all have a pretty good idea what are being ethical means, based on our own experiences, values and beliefs. But yet we still struggle with hard ethical questions in our roles that seem to have no simple answer. Generally speaking, ethics refers to the study of right and wrong behaviors. In daily lives we are regularly faced with important questions about what to do. Should I keep my promise or should I just break it? Should I give some of my money to the panhandler or keep it myself? Ethics, as a field of study, goes to find principles and rules for responding such day-to-day questions. How if nationalities are dissolved in favor of global citizenry (i.e. A single world order), would the world be ethically and morally better? The answer could vary, depends on what kind of government that will be built and how citizens respond to this. Advantages and Disadvantages of Single World Order Global citizenry or more known as single world order is a government system where the whole world is sharing the same rules and regulations without any exception. All of the citizens should listen and obey the protocol without any attempt to break the rules and regulations. In this democracy world, people should be given the freedom to express their opinions. Some countries still do not provide the freedom to give free speech. This situation can be referred as unethical situation. Each state would have the respective governments in which they have its own regulations. For some people, they cant really accept the rules that are applied in other countries. What will be the result if the entire countries united and have only one rule alone or well known as single world order? What could happen? If from the beginning when the world first formed, single world order has also been carried on; maybe this world could be ethically and morally better. A single world order would be impressive if it is properly done, but would be terrible if it were not just the right way. Although it may be a good decision, but actually theres some difficulties might be found since there are a lot of ethnic, race, nationality, religion and different culture. Looking at majority opinion and research that has been done by Dave Pederson, it says that a global government can be an evil beast which if loosed can only accomplish unfettered destruction. Given todays technology that is placed in this kind situation of carnage would be nearly impossible to destroy. Since technology would give them, those people with power, a lot of help to control this world. One of the strongest reasons to not have single world government is because dozens of peoples minds have not changed yet. The human races have not fully learned the value of teamwork and collaboration when it comes to an international scale. Everyone will be fighting with one another to get their way and that single world order will be nothing but a price for one nation to rule upon others. We need to have a major worldwide disaster such as World War III, which we expect it wont happen; environmental changes, or the discovery of something new, that we are not alone in this vast universe. Humanity must get this one government, only then we can fully apply all the advantages of a single world order. Somehow, this single world order would be a good idea, but it would have to be carefully made. Having one government in this world is the only way to achieve anything resembling world peace since it would build the feeling of patriotism irrelevant, because theres only one government to be patriotic to. However, the bastions of power that this world has been already way too big. There is one old adage says: There aint no such thing as a free lunch, which means it is impossible to get something for nothing. If such a government were imposed it would most likely mismanage resources due to the structure of the power in general. This world needs people to facilitate trade and communication between one another. However, those people are the ones with power; the message becomes corrupt and no longer reflects the common person. As some research has been done, there is some religion that against this single world order. They even start asking, is the single world order plausible? We all certain if this kind of situation announced in every corner of the world, it will spread very fast. Once its applied, it starts controlling the world just in the blink of an eye. Unless the citizen wake up from their lifeless careers and start thinking about the consequences and intentions of these single world order proponents and their plan there will not be a world to live in where people can be free much longer as before. (Is a One World Government Plausible, 1995) A lot of many different steps are being taken in order to push to a new single world order as stated in Courtnie Campbells article. It would harm us, as citizens; more than help us in the end. It would be very problematic, and it would be no way to controlling. How can the entire world agree on one type of government while we might end up having one leader that can be a dictator? Everything would not get along and it would just end up being a big dictatorship because there would be fights for power and on and on again. The only moral justification for a democracy where it can raise up the world, is that it permits the citizen to elect a good government. If the citizen fails to do that, then democracy misses any moral legitimacy it had. The ordinary fact that an evil or unfair government was democratically elected confers no existence rights on the government. The evil human beings have done in pursuit of their ideals is unrivaled. If you doubt about it, think of the colossal disasters and enormous tragedies caused by twentieth century government planners pursuing the loftiest ideals. (Hocutt, Max., 2010) Ethics in Government Why should we care and pay attention about government ethics? One of the reasons that often stated is the importance of government ethics to participate democratic government. As a democratic nation-state, citizens should actively participate in the democratic process. If citizens came to believe that politicians and governments were generally unethical and did some corruption, they might develop a strong sense of indifference towards the governments. This in turn, may result in people withdrawing, and also step back from the participation. Government ethics can play an important role in confirming this does not happen. By setting out clear and unmistakable rules that public officials must tolerate by, and by occupying persons responsible when those rules are broken, citizens can have confidence in their elected representatives and the political system. Nevertheless, citizens can take some ease in knowing when unethical behavior does and will occur. (Ethics in Government: Concepts, Issues Debates, 2007) Ethical Evaluation of Single World Order If we relate this issue to the 4 ethical evaluations, we can see that a single world is an ethically wrong action or an ethically right action. (Michael Jay, 2009) Kantian Evaluation By looking at the Kantian perspective, those few people that have been thinking about creating a single world order, are treating other people as a means to an end. Why is it so? If the single world order is being used, like what has been mentioned earlier, those people with power will take advantage from those common people that cant even do anything since they have no power to against you. Hence, single world order is wrong. Act Utilitarian Evaluation Violates Act Utilitarian; Action is immoral if there is a net deficit in happiness. Its all about the total happiness that we receive. Lets say that the population of the world is 7,000,000,000 people. The government will also need people to work for them; to control the process of the world that is going on. So they might need around 10% of the population. The 10% of governments people might feel happy because they can work in the government. Where the rest, 90% of the population; might feel unhappy because of the certain reasons that is stated above. The total unhappiness is bigger than the total happiness. Therefore, single world order is ethically wrong. Rule Utilitarian Evaluation The general case is to be likely similar to the specific case in the Act Utilitarian point of view. If a lot people against the single world order, which is a government system, the usefulness of the government will fall for everyone. If no one believes the government anymore, then there is no point of having a government system. Everybody will not obey the rules and the regulations that have been made by the government itself. When all of these consequences are considered, it seems clear that single world order is wrong from a rule utilitarian perspective. Social Contract Theory Evaluation We all have the right to free speech, where people should respect your rights. This social contract theory violates an action that goes against the rules that govern among citizens. The rules are based on the rights and negative rights of the community. People might just spread out their idea about having a single world order, create it with the rules and regulations, ask citizens to follow it. But looking at it the other way, your right to freedom of speech doesnt come with a requirement that anyone has to listen to what youre saying. Thus, a single world order is ethically wrong. (Ethics for the information age, Quinn. M. J., 2011) Conclusion and Recommendation As we can see from all the explanation and the reasons above, we can conclude that if all the nationalities are dissolved in favor of global citizenry (i.e. A single world order), the world wouldnt be ethically and morally better. It might be better if we have our own government in our country, which made its own rules and regulations, since it would not give the citizens cultural shock; if the single world order is really being created. Stephen R. Covey once said, People cant live with change if theres not a changeless core inside them. The key to the ability to change is a changeless sense of who you are, what you are about and what you value. Therefore, there is a way to build an ethically and morally better world, by fulfilling all these 3 steps: create, share and inspire. First of all as a citizen, we need to create an ethical life within ourselves. Is this kind of situation that I created will make people feel unhappy? Is my action bringing disadvantage to people around me? These kinds of questions must have crossed your mind before. After you applied the ethical life into your daily life, you can start sharing it to other people to let them understand, by showing them how ethical life is. Share it to your closest people, i.e. family and friends, by inspiring them. But of course, you need to remain ethical and moral. Try to create something that could indicate that you would bring happiness to the people around you, not disastrous or any disadvantages. If you have managed to inspire the people around you, then you, yourself have been successful in building a better world, which is ethically and morally better. (University of Virginia, 2012) Word Count: 1981 words. Annotated Bibliography Article 1 Journals Citation Hocutt, Max., 2010, Morality: What in the world is it?, Journal of Behavior Philosophy, Vol. 38, p31-48, 18p. Introduction About the morality that a world should have Aims and Scope The journal discussed about the law conception of morality Usefulness If we want to know what sort of thing real morality is, how we are obligated by it, and why we should obey it, we must begin with empirically determinate realities, not religious myths and utopian ideals. Limitations By only focusing on real moralities, we can understand morality exists and imposes obligations on us Conclusions Actually It is comparing existing moralities to each other that we can hope to discover which of them does a better job of performing its proper functions. My reflection Thus, we need to perform the morality start from ourselves, only we try to apply that to the whole world. Article 2 Journals Citation Hellman, Deborah, Judging by Appearances: Professional Ethics, Expressive Government and the Morality of How Things Seem (2001). Maryland Law Review, Vol. 60, p. 653, 2001. Available at SSRN: http://ssrn.com/abstract=383821 or http://dx.doi.org/10.2139/ssrn.383821 Introduction In this journal, the authors review that concerns to the societys ambivalence about appearance of impropriety standards for public officials and professionals is important Aims and Scope By widening the range of improper actions by including those that appear improper there may be more ethics-related inquiries and prosecutions which, ironically, may itself erode public confidence in institutions by making it seem that there is far more corruption than was ever thought Usefulness This journal is useful for my research topic because it is explaining the important differences between appearing to do wrong and expressing a constitutionally problematic meaning Limitations The limitation of the journal is the whole idea is too complicated. Conclusions This journal helped us to clarify what is the expressive dimension of state action is. In developing the ideas in this journal, we can see that it is the meaning of what is manifest or displayed that alone is crucial. My reflection Thus, this journal helps me in finding out the difference between appearing to do wrong and expressing a constitutionally Article 3 Journals Citation KIDDER, RUSHWORTH M. (12/2005) Moral Courage, Digital Distrust: Ethics in a Troubled World. Business and Society Review, ISSN 0045-3609, 110 (4), p. 485 505. Introduction The book itself is discussed using real-life stories from business, education, government, sports, and other areas Aims and Scope It is to explain what moral courage is, what it does, and how we can develop it Usefulness It also tells us about ethical behavior in individuals, institutions and nations through research, public discourse and practical action Limitations Because it was discussed using real-life story, some people might not really get what is the meaning behind the story Conclusions This journal offers a step-by-step guide, including checklists, on how to apply moral values to difficult situations, understand the risks (more often career troubles and social ostracism than physical harm) and endure hardships brought on by moral courage itself My reflection So, we as a people must put limits on how much technology we allow in this world. We must be able to be a technologically advanced country that also stays in the lines of the values of others and this journal helps a lot in my research. Article 4 Scholarly Internet sites Citation Dtmms.org (1997) Living a Moral and Ethical Life Elder Wisdom from ThunderStrikes. [Online] Available at: http://www.dtmms.org/readingroom/alignment/living_moral_ethical_life.htm [Accessed: 1 Sep 2012]. Introduction This article defines what constitutes ethics and morality Aims and Scope It is to make the reader understand about how important is living a moral and ethical life Usefulness To have a moral and ethical life, you need to see 5 aspects of the world: mineral world, the plant world, animal world, the human world, and spirit world Limitations Somehow, it has too many real-life examples that is not too straight forward, so it is quite hard for me to understand Conclusions But, as a human, we need to forgive people that did a lot of bad things to you My reflection Thats one way of living a moral and ethical life Article 5 Scholarly Internet sites Citation Mapleleafweb.com (2007) Ethics in Government: Concepts, Issues Debates | Mapleleafweb.com. [Online] Available at: http://www.mapleleafweb.com/features/ethics-government-concepts-issues-debates [Accessed: 9 Sep 2012]. Introduction Government ethics refers to a particular professional code of conduct for those who work in and for government. Government ethics, therefore, involve rules and guidelines about right and wrong behaviors for a host of different groups, including elected leaders, elected representatives, political staff, and public servants. Aims and Scope This article tells us about what is the importance of government ethics. Usefulness It includes the code of conduct and the code of ethics that is being used in government Limitations The limitation of the article is it only talks about the importance point. It doesnt include the advantages and disadvantages Conclusions This article helps us in clarifying what is government ethics and how it should be done My reflection Thus, it helps a lot in my research paper. Article 6 Books e-books Citation Colls, R. (1998), Ethics Man: John Grays New Moral World. The Political Quarterly, 69: 59-71. doi: 10.1111/1467-923X.00137 Introduction Explore the key issues of the day. Dedicated to political and social reform Aims and Scope Addresses current issues through serious and through provoking articles Usefulness Talking about topical issues and underlying trends politics Limitations It limits itself until the political stuff Conclusions Somehow, the new moral world should build start from the politic side where they need to clean out the corruption My reflection This book is useful for me, since politic is always about government. Article 7 Books e-books Citation Encyclopedia of Ethics, 2nd edition, ed. Lawrence Becker and Charlotte Becker (New York: Routledge, 2001), vol. 3, pp. 1706-1708. Introduction The point is especially important for the kind of absolutist ethic that Immanuel Kant defends. Aims and Scope Kant held that moral rules have no exceptions; on his way of thinking, we may never lie, we may never break a promise, and so on. Usefulness This is a clear example of an ethic that seems not to work in practice, for sensible people recognize that in extreme circumstances even very serious rules may have to be broken. Limitations Somehow, Kant said that it works fine on the theory but it doesnt work in practice, where he just taking back his statement about how ethics should work. Conclusions The relation of ethical theory to practice might be like the relation between biology and medicine, where they related and depends on each other. My reflection Thus, I believe that it is easy to tell others what ethics is, how should you done it, but it is very hard when it comes to real-life practice. Article 8 Journals Citation Campbell , C. (2012) A One World Government. Globalization in Todays world, Vol. 1. Introduction The globalization has come a long way over the past century, especially in the past decade. The possibility of a one-world government was formerly viewed as radical and was dismissed without even a second thought. Aims and Scope Multinational corporations are playing a huge role in the formation of the New World Order. These corporations are invested in many countries worldwide. Multinational corporations are simply interested in maximizing corporate profits (Crook). In doing so they have replaced democracies and democratic forms of governments worldwide (Crook). Because multinational corporations are very rich, the use their money as power. In theory, as the corporations increase in power, democracy [will be] replaced, bought, and corporate paid for and [will] no longer exist (Crook). Usefulness It tells you what exactly happened in this real world. Limitations It limits itself only to what happened with the government and the multinational corporation. Conclusions Their overall goals are to persuade the world into a one-world government that will be governed by the Illuminati themselves My reflection It is honestly very scary to know that our future and our country lie in the hands of these multinational corporations. Article 9 Newspaper Citation London-daily.com (2000) Guest Article by Rebecca Sumner for London Daily, the londoners newspaper. [Online] Available at: http://www.london-daily.com/art/ld-rebec.htm [Accessed: 13 Sep 2012]. Introduction This newspaper talks about events in Kosovo. As the events in Kosovo unfolded, few questioned the imperative for war Aims and Scope It is to spread our motive; which is humanitarianism. Usefulness Rebecca Sumner uncovers what we were never told before. Limitations But yet the humanitarian argument is famously flawed Conclusions My reflection So the conclusion is questionable: The facts beg a terrifying question: To whom now, is NATO accountable? Article 10 Books e-books Citation Race and culture : a world view SOWELL, T. (1994). Race and culture: a world view. New York, Basic Books. Introduction This book gives an international to themes from earlier works like Ethnic America and Markets and Minorities Aims and Scope It is argued that major economic and social differences between groups cannot be explained by environment Usefulness The persistence of traits among certain ethnic groups under a wide variety of circumstances, suggesting the weak influence of environment Limitations This book attributes the ethnic groups more to culture than nature Conclusions Decades of bearing down with increasing myopia and intensity of these current issues has generated more heat than light, but there is an alternative: dont rush in for the argumentative kill. Step back to learn. Acquire a wide historical perspective; perceive our current and national issues within the history and geography of the world. With a searching and honest examination of the big picture, many of our current confusions become clearer. Cultural behaviors turn out to develop naturally by people coping with their various conditions, and when we see this, cultural variations are less easily attributable to racial natures and capacities. My reflection Thus, the painful history of racial and ethnic relations is a sobering reminder of the high stakes which make clarity imperative and obscurantism dangerous. Article 11 Scholarly Internet sites Citation Preservearticles.com (2011) Do you think that One World Government is only Solution to the World Problems?. [online] Available at: http://www.preservearticles.com/201105136615/do-you-think-that-one-world-government-is-only-solution-to-the-world-problems.html [Accessed: 14 Sep 2012]. Introduction This article talks about will one world government be the solution to the world problems? Aims and Scope It discusses about the arguments for and arguments against a one world government Usefulness It also tells you about the benefit and disadvantages if one world government is used Limitations But somehow It doesnt tell you exactly whether the one world government would be good for this whole world or not Conclusions Theres always positive and negative points about one thing My reflection Thus, this article tells me that one world government might have its advantages and disadvantages which we dont really know yet since it havent been used. Article 12 Scholarly Internet sites Citation Blogs.darden.virginia.edu (2012) Building an Ethical World: Create, Share, Inspire  « Building an Ethical World. [Online] Available at: http://blogs.darden.virginia.edu/ethicalworld/2012/04/17/building-an-ethical-world-create-share-inspire-7/ [Accessed: 14 Sep 2012]. Introduction This article tells you how to create an ethical world by create, share, and inspire Aims and Scope It is to tell the whole world, what should you do to have a better world Usefulness It also brings a lot of positive attitude Limitations But It doesnt really tell you how do you share and inspire people Conclusions When you want to have a better world, you need to start it from your own self My reflection So, I really think that if we want to work hard on building our own ethical life, we can build an ethical world as well. Start in from my own self. Article 13 Scholarly Internet sites Citation Mtgap.wordpress.com (2010) Morality in the Real World  « Philosophical Multicore. [Online] Available at: http://mtgap.wordpress.com/2010/09/19/morality-in-the-real-world/ [Accessed: 15 Sep 2012]. Introduction The morality in the real world article discussed about what kinds of moral value do and do not exist in the natural world, how we can examine these issues carefully, and how we can (really) make the world a better place. Aims and Scope This article is to reveal their unusual beliefs in the name of utilitarianism Usefulness It tells you the reason behind an action Limitations The limitation of this article is because it is too focused on utilitarianism Conclusions If we are following Utilitarian morality, the actions we take in each of these situations will be very different. It is worth examining these two moralities separately. Strict Utilitarianism is the set of morality in which we assume that every rational being acts according to Utilitarianism; Practical Utilitarianism is that in which we remember all the constraints and imperfections of the real world. My reflection In my opinion itself, the real world is not nearly so simple. 14 Scholarly Internet sites Citation Prospect.org (2010) The Benefits of One-World Government.. [Online] Available at: http://prospect.org/article/benefits-one-world-government [Accessed: 12 Sep 2012]. Introduction Using real-life examples to explain the situation Aims and Scope Tells you what is the benefit of one world government Usefulness You might understand more because of the cases that are used as the examples Limitations No conclusion stated from the article Conclusions But still, Globalization is still the best method to control this world My reflection Viva globalization! Article 15 Scholarly Internet sites Citation Scribd.com (1995) Is a One World Government Plausible. [Online] Available at: http://www.scribd.com/doc/16525366/Is-a-One-World-Government-Plausible [Accessed: 15 Sep 2012]. Introduction Is single world order good for us, as citizen and common people? Aims and Scope This article is made to against single world order Usefulness It tells you a bunch of advantages of a single world order Limitations But too sad, this article has too many history stories which are confusing for people that dont know much about history. Conclusions Actually, the world domination is the goal of all the worlds most corrupt and subversive secret societies. They control the media, education, entertainment, politics, religion, academia, military, corporations, banking, and investment, and the major industries My reflection Therefore, the single world order or one world government is not plausible. Article 16 Books e-books Citation Ethics for the information age QUINN, M. J. (2009). Ethics for the information age. Boston, Pearson Addison Wesley. p.113-115 Introduction That particular page discuss about ethical evaluation of spamming Aims and Scope It is to prove whether spamming is ethically wrong or right Usefulness Somehow you know why is spamming wrong in this perspective Limitations But it doesnt specify the definition of the evaluation. (but it has been stated in another page, which I dont use it as reference) Conclusions Thus, spamming is wrong My reflection This particular page is useful for my research, where I can take the main points here and include it in my research paper. Article 17 Books e-books Citation Ethics for the information age QUINN, M. J. (2011). Ethics for the information age. Boston, Addison-Wesley. p. 95-111 Introduction These particular pages of the books talk about the ethical evaluation, which is almost the same with his previous book that published in 2009. Aims and Scope It tells you about how can you relate this ethical evaluation in your daily life Usefulness It explains using a lot of examples which make you easier to understand. Limitations The limitation is it only covers up the 4 ethical evaluations, where actually there is more than that. Conclusions But somehow, it explains well what is Kantianism, Act Utilitarian, Rule Utilitarian and Social Contract Theory is. My reflection This book helps me a lot in doing my research in the ethical evaluation section Article 18 Books e-books Citation Heresies : against progress and other illusions GRAY, J. (2004). Heresies: against progress and other illusions. London, Granta. Introduction He stated a quote in his introduction: Unlike science, ethics and politics are not activities in which what is learned in one generation can be passed on to an infinite

Nuclear Energy: Uranium Fission :: essays research papers

Nuclear Energy: Uranium Fission Thousands of years ago human beings learned to make fire. By collecting and burning wood they were able to warm themselves, cook food, and manufacture primitive tools. Later, the Egyptians discovered the principal of the sail. Even more recent was the invention of the water wheel. All of these activities utilize various forms of energy-biological, chemical, solar, and hydraulic. Energy, the ability to do work, is essential for meeting basic human needs, extending the life expectancy, and providing a rising living standard. This is where the need for nuclear power comes in. Uranium fission is about a million times more efficient than the common practice of burning coal or oil. For comparison, coal combustion produces about 20-30 MJ/kg of heat energy while uranium, in a fast breeder reactor, produces more than 24,000,000 MJ/kg (Energy 27). Those numbers alone are astounding. Uranium is also abundant, thanks to recent discoveries of large reserves. At present, uranium is only being mined and separated from ore. However, a huge untapped source is our oceans. Sea water contains 3.3x10^(-9) (3.3 parts per billion) of uranium, so the 1.4x10^18 tons of sea water contains 4.6x10^9 tons of uranium. All the world's electricity usage, 650GWe could therefore be supplied by the uranium in sea water for 7 million years(Energy 25). This is a only a theoretical number because it is not possible to get all of the uranium out of our vast oceans. Also, it does not include the fact that in that many years, half of the uranium will no longer exist due to radioactive decay. So, at worst, we would get about 2 million years of power from it. Thorium is another element than can be used in nuclear reactors. Thorium is approximately four times more abundant than uranium. It is obvious that we are in no danger of exhausting these sources of energy. We need to exploit these resources an d use them to our advantage. God has given us the knowledge to use uranium for power, so why shouldn't use it? There are many benefits to using nuclear generated power over our other common sources. A big advantage of nuclear power plants is that they do not burn anything, they are non-polluting, and they are kind to the environment. Unlike coal-, gas-, and oil-fired power plants, nuclear power plants do not emit carbon dioxide and other harmful greenhouse gases into the atmosphere.   Ã‚  Ã‚  Ã‚  Ã‚  This is not to say that no waste is produced in a nuclear reaction. An average size nuclear reactor produces 1000 MWe and leaves behind about 25 tons of spent fuel.

Food Culture of Bangladesh Essay

Food culture of Bangladesh Bangladesh is rich with various types of foods which enrich our culture and make it familiar among the people of other nations in the world. There are different types of foods in Bangladesh which are totally dissimilar from one another from the side of taste and value. Generally, rice, dal, fish, vegetable and meat are our main dishes and the people of Bangladesh take three meals in a day. In the morning, we take breakfast where the urban people take ruti, porota, biscuit, vegetable, chicken, tea etc. and the rural people take muri, khoi, pitha or stale rice with chilly. In lunch, the people of different range take different foods according to their own choice and demand. Most of the people take rice, dal, vegetable and fish in their lunch. There’s a common saying: â€Å"Fish and rice make a Bengali.† At the time of cooking our cook uses different types of spices like garlic, peppers, turmeric, onion, cinnamon, coriander, cumin, or mustard seed etc. that make our foods more tasty. In our daily meals we generally take mixed vegetables, fish bhuna, fried okra, Bhorta, fried eggplant, chicken curry, lentils, Egg curry, beef, mutton etc. with rice. Again in our snacks we normally take Paratha, Samosa, Singara, puri, fried roti stuffed with eggs, Naan, Pitha (vapa, puli, patishapta,dudhpitha, telpitha, chitoi pitha etc. ), Mishti Doi, Ras Malai etc. After taking our meals we usually drink tea, milk etc. We also take various types of fruits in our leisure time; mango, jack fruits, banana, pine apple, orange, apple, guava, water melon, coconut and other seasonal fruits are taken according to the season and choice.

The Jungle

It is an elemental odor, raw and crude; it is rich, almost rancid, sensual and strong. â€Å"| Meat packing industry makes the reader disgusted from the detail of the odor| Parallelism| â€Å"It is a sound, a sound made up of ten thousand little sounds. You scarcely noticed it at first-it sunk into your consciousness, a vague disturbance, a trouble. 1`7| This quote has to do with immigration and giving the character a more humanistic view to the reader| pathos| â€Å"Relentless, remorseless, it was; all his protests, his screams, were nothing to it–it did its cruel will with him, as if his wishes, his feelings, had simply no existence at all; it cut his throat and watched him gasp out his life. â€Å"| This gives the reader an idea of how he felt about being an immigrant| Parallelism| â€Å"The orchestral uproar sound like fairy music† pg. | Adds a picture and sound in the readers mind| Simile| â€Å"Some hold each other tightly some at a cautious distance† p g. 8| Immigrant- Makes the reader feel sympathetic toward the characters| Anaphora| â€Å"his demon are driving him. † pg 5| The reader gets an insight into the characters mind| Metaphor| â€Å"Little one,† he said, in a low voice, â€Å"do not worry – it will not matter to us. We will pay them all somehow. I will work harder. † 21| Immigration- This gives a lot of sympathy to the characters| Polysyndeton| â€Å"Soil draining into it† pg 27| Talks about the meat packing industry| Alliteration | The scars would never heal if he did not quit† pg 69| This quote gets sympathy from the reader and expresses the work ethics| Ethos| Hour after hour, day after day, year after year naked little fingers in the unheated cellar† pg 63| It describes the poor conditions of the meat packing industry to the reader| Parallelism| â€Å"The first family had been germans† 57| This takes away from the complexity of what the audience is reading| Simple sentence| â€Å"†¦brought around the corner was water and doctored with formaldehyde besides? 67| This gives the reader a awful vicious angry thought/ image| Rhetor. | So from the top to bottom the place is simply a seething cauldron of jealousies and hatreds; there is no loyalty or decency anywhere about it, there is no place in it where a man counted for anything against a dollar. † 55| It makes the characters seem very hurt and sad which allows the audience to be more inticed| Polysyndeton| â€Å"He ever missed a meeting however†| Shows how dedicated the workers were| Simple sent| â€Å"He had been in jail for three days and had disappeared† 58| Shows what new things the immigrants have turned to based on the working conditions| Polysyndeton| â€Å"One bitter Febuary morning the little boy lay down and rolled in agony. † 71| The characters seem miserable and adds an image to the audience of how cold and poor they were| Imagery/pathos| â€Å" An d so she raised her hands† 69| Shows how desperate for help the immigrants were. Simple sentence| â€Å"And, for this, at the end of the week, he will carry home three dollars to his family, being his pay at the rate of five cents per hour-just about his proper share of the million and three quarters of children who are now engaged in earning their livings in the United States. † 6| This show how desperate the immigrants were and how little they were payed which adds sympathy. | Logos| â€Å"This is no fairy story and no joke; the meat will be shoveled into carts and the man who did the shoveling will not trouble to lift out a rat even when he saw one.Pg 103| Shows the unsanitary conditions of the industry by supriseing the reader saying they would take rats| Imagery| â€Å"To Jurgis this man's whole presence reeked of the crime he had committed; the touch of his body was madness to him-it set every nerve of him a-tremble, it aroused all the demon in his soul. â€Å" 15| It reapeats the fact that jurgis has a â€Å"demon in his soul† which reinforces the readers thought | Repitition| â€Å"They were beaten; they had lost the game, they were swept aside.It was not less tragic because it was so sordid, because that it had to do with wages and grocery bills and rents. They had dreamed of freedom; of a chance to look about them and learn something; to be decent and clean, to | The poor wages that workers receive allow them to not afford very many things which give s the reader a clear message of the character. | Asyndeton| â€Å"My God- let me die, let me die! 164| This shows the reader how miserable the character is to the point of wanting death| Repitition| â€Å"He was of no consequence he was flung aside, like a bit of trash, the carcus of some dead animal† 147| Explains that the characters were treated like dead animals and gets the characters sympathy| Simile| they brought him food and drink-why, in the name of heaven, if they must punish him, did they not put his family in jail and leave him outside-why could they find no better way to punish him than to leave three weak women and six helpless children to starve and freeze? 6| Gives the main character a very bleak situation which allows the reader to see the punishments and how poorly they and families were treated| Rhetorical question| â€Å"He has no wit to trace back the social crime to its far sources-he could not say that it is the thing men have called â€Å"the system† that is crushing him to the earth; that it is the packers, his masters, who has dealt their brutal will to him from the seat of justice. â€Å"| This quote explains how unfairly immigrants were treated by the gov. Polysyndeton| â€Å"We having been borrowing and begging to keep alive and there is nothing more we can do† 165| They have just given up which allows the audience to root for them| Alliteration| â€Å"Jurgis has discovered drink† 128| Foreshadows jur gis battle with alcohol| Simple sentence| â€Å"You would have done well to think about them before you commited the assault,’ said the judge,dryly, as he turned to look at the next prisoner. † 154| This shows the small bit of importance immigrants had in society. | asyndeton| The word rang through him like the sound of a bell, echoing in the far depths of him, making forgotten chords to vibrate, old shadowy fears to stir-fears of the dark, fears of the void, fears of annihilation. She was dead! She was dead! â€Å"| It uses imagery to explain how awful he felt also repeated the last part to make It stick to the reader. | Asyndeton repetition| â€Å"Only think that he had been a countryman all his life; and for three long years he had never seen a country sight nor heard a country sound! | Shows how deprived the character have been during this time| Exclimation| â€Å"Ah what agony is that, what despair, when the tomb of memory is rent open and the ghosts of his old life come forth to scourge him! â€Å"| It uses this to show the reader of how he feels. | Metaphor| â€Å"They are trying to save their souls-and who but a fool could fail to see that all that is the matter with their souls is that they has not been able to get a decent existence for their bodies? â€Å"| By asking a question it makes the reader think and ponder| Question| â€Å"This last was a great blessing. | The return of the coat causes the reader to oreshadow whats next| Simple sent| â€Å"†The gray dawn came up and crept into the attic† 181| It uses symbolism to show how jurgis is feeling| Personification| â€Å"There was a rainbow in the sky and another in his breast.. the time he came home from jail.. 191| It contrast totally different feelings he has without actually saying it to the reader| juxtaposition| â€Å"It was to good to last though.. like most things in this hard world. † 172| This allows the reader to assume something bad will happen a gain| Foreshadow| â€Å"I haven’t got it, I haven’t got it,† 168| This forces that the situation is tense. Repitition| â€Å"To the man who consisted of doing one thing all day†¦ adventure! † 191| Brings the reader back to the meat industry working structure. | Exclimation| â€Å"All of these agencies of corruption were banded together, and leagued in blood brotherhood with the politician and the police; more often than not they were one and the same person,–the police captain would own the brothel he pretended to raid, and the politician would open his headquarters in his saloon. | This shows the reader how against the government was to immigrants| Pathos| â€Å"There is one kind of prison where the man is behind bars, and everything that he desires is outside; and there is another kind where things are behind bars, and the man is outside. â€Å"| It describes the life of the character and how he feels trapped| Parallelism| â€Å"When peo ple are starving and they have anything with a price, I guess you ought to sell it, I say. I guess you realize it now when it's too late. | This is not talking about selling some thing but more about what they have learned| symbolism| â€Å"The sentences of this man were to Jurgis like the crashing of thunder in his soul; a flood of emotion surged up in him-all his old hopes and longings, his old griefs and rages and despairs. â€Å"| Shows the reader how one character relates to another| simile| â€Å"In a society dominated by the fact of commercial competition, money is necessarily the test of prowess, and wastefulness the sole criterion of power. | Tells the reader what the main goal of meat packing industry was| Polysyndeton| Chicago will be ours! Chicago will be ours! CHICAGO WILL BE OURS! â€Å"| The passion the characters have uplifts the reader| Repition| â€Å"It struck fear to his heart. †278| This sentence really hits the reader as a strong sentence about the c haracters| Simple sentence| â€Å"What sort of man was he? † 280| Asking what time of person other people are makes the reader question themselves| Rhetorical ? | â€Å".. ad somehow expected his own family,that he loved; and now this sudden horrible discover, Marija a whore and Elibieta and the children living off her shame! † 259| When the character comes to a realization so does the reader| Exclamation| Jurgis had come in conflict with one of the creatures of the jungle whose powers were much greater then his own and he has been worsted in the combat to drag himself away† 260| This puts an idea in at the vantage point of jurgis which allows the reader to feel what he is feeling| Alliteration| I cannot rest. I can not be silent† 281| The character is tired of living this life and gets sympathy from the audience| repitition| To you workingmen! 282| Shares the passion of the speaker with the audience. | Exclamation. | â€Å"The human race lives and dies fo r them! † 285†| | | â€Å"A mighty giant†¦Ã¢â‚¬  286| Talking about the labor force, easier to comprehend. | Metaphor| â€Å"Why should they not all sit In silence? 288| Forces reader to answer questions| Rhetorical question| â€Å"With what was called the â€Å"iron law of wages†Ã¢â‚¬  291| Gives a different name to socialism| ethos| â€Å"and break the conspiracy of silence of the capital press†293| Talks about socialism related to that point in time for reader to get a setting| Personification| â€Å"Labor was there hog,and the public was their hog and they themselves†¦Ã¢â‚¬ 296| Audience sees the work forces manipulation| Personification| â€Å"†¦Into his stomach was simply playing a game with his life† 297| When eating meat packed food your putting your life at risk| metaphor| â€Å"simply the difference between civilization and savagery†298| Contrasts both things. | Parallelism| â€Å"was a squat man, with broad sh oulders and a florid face, decorated with gray side whiskers† 297| Gives the reader a view of billy hinds. | Imagery| â€Å"Do you think a man could make up a thing like that in his head? † 302| Contrast opposite things| antithesis| â€Å"made him somewhat as impatient as a teacher. †305| The audience sees how he feels/relatable | simile| â€Å"that was â€Å"paternalism†Ã¢â‚¬ ¦Ã¢â‚¬ Paternalism†306| Forces the idea to stick in the heads of the audience throughout the page | Repatition. | â€Å"he he prince of Mercy and Love† 314| Shows characteristics| Imagery| After the revolution, all the intellectual, artistic and spiritual activities of men† 316| describes| anysyndeton| â€Å"I don’t know, but if he does I shall know he is a knave† 322| Depicts the views of characters upon other characters in the book. | parallelism| â€Å"Socialism! Socialism! † 330| Show the enthusiasm and push for socialism the people had t oward socialism| Repitition/ Exclamation| â€Å"His jaw fell loose and a deadly pallor fell over his face. †| Shows the fear jurgis had while seeing his boss. | imagery| â€Å"he was in the sight of the open door†¦Ã¢â‚¬  332| Juris’desperation to be free nut also for the reader to see not just being free from the cops| polysyndeton|

Using Para in Spanish With an Infinitive

Using Para in Spanish With an Infinitive See how para is used twice in this selection. First paragraph of a news story: 349 euros. No hay un smartphone similar por ese precio. Para encontrar algo de tal calidad hay que pagar 300 euros ms. Es el nuevo smartphone de Google, que fabrica la surcoreana LG, y que, para ahorrar costes en intermediarios, solo se vende en la tienda de internet Google Play y sin planes de operadoras de por medio. Se llama Nexus 5. Source: Spanish newspaper El Paà ­s, dateline Nov. 1, 2013. Suggested translation: 349 euros. There is not one similar smartphone for that price. To find something of such quality it is necessary to pay 300 euros more. Its the brand-new Google smartphone, manufactured by South Korean LG. To save on middleman costs, it is sold only at the Google Play Internet store and not through phone carriers plans. It is called the Nexus 5. Key Grammatical Issue The preposition para is usually used to indicate purpose. When followed by an infinitive, as it is here both times, para often means in order to. However, in English, in order, when it precedes the to form of the verb, can almost always be omitted without any change in meaning. In this selection, para encontrar could have been translated as in order to find, and para ahorrar could have been translated as in order to save. This translation, in the interests of brevity, left out both cases of in order because it is implied in English. When translating to Spanish, however, the para is not optional. To say I eat to live, for example, you would use Como para vivir. Como vivir simply would make no sense. Here are brief examples of this phenomenon: Tomà ³ una pastilla para dormirse. He took a pill (in order) to fall asleep.Necesito un tenedor para comer. I need a fork (in order) to eat.Para estudiar vamos a la biblioteca. (In order) to study, we are going to the library.Estamos listos para salir. We are ready (in order) to leave. In some contexts, although not here, para infinitive can better be translated as for -ing verb form. For example, Es un libro para leer could be translated as It is a book for reading. Other Notes on Vocabulary and Grammar Smartphone was italicized in the original, indicating that it is viewed as a foreign or unusual word rather than standard Spanish. Such a device is also known as a telà ©fono inteligente, although smartphone (pronounced much as in English) is quite common.Hay is the typical way of saying there is or there are. However, the phrase hay que usually means it is necessary to or it is necessary that. Hay is a form of the verb haber.The preposition por is usually used when saying that something is sold for a certain price.Ese is a demonstrative adjective usually meaning that.Tal followed by a noun is a common way of saying such or this kind of.Que fabrica la surcoreana LG is an example of an inverted word order. Fabrica, a conjugated form of fabricar (to manufacture), is the verb for subject LG. The translation used manufactured by the South Korean LG rather than the literal which the South Korean LG manufactures because the former sounded more natural.The long sentence beginning with Es e l nuevo has been divided into two sentences in the translation because a single sentence in English here would have been cumbersome. Nuevo means new. By placing it before the noun, smartphone, the writer gave nuevo extra emphasis, which brand-new also does.In traditional Spanish, solo would have been spelled with an orthographic accent: sà ³lo. Under modern rules, however, the accent is optional.Se vende is an example of a reflexive verb.Internet can be written correctly in Spanish with or without the initial letter capitalized.Sin is the preposition for without.De por medio is a phrase that usually means in between. The emphasis here, which does not come across as strongly in the translation, is that the phone carriers charges, if the phones were sold by them, would come in between Google and the customer, thus increasing the costs.Although dictionaries dont list operadora as having a different meaning than operador except when it applies to a female operator (that is, a female who operates something), it appears to be fairly common to refer to a telephone company using the feminine noun operadora rather than th e masculine form used for many other types of businesses. The longer-term operador de telefonà ­a is also sometimes used. Llamarse is usually used when telling what something or someone is named.

Your Blues Aint Like Mine essays

Your Blues Ain't Like Mine essays Mississippi Mud: A report on Your Blues Aint Like Mine I never thought that reading a book would open up my mind like this one did. This book exposed me to all the horrors of the south during the civil rights movement and beyond. It all starts one summer in the fifties in rural Mississippi. Armstrong Todd, a young black man, is sent away to his grandmas for awhile by his mother, Delotha, while she got back on her feet. See Delothas husband Wydell left because he was a drunk and Delotha couldnt deal with him anymore. So since Delotha couldnt make enough money in Chicago to feed herself and Armstrong she sent him down to live with her mother, Odessa, in Hopewell, Mississippi. This is where it all starts. One day after school Armstrong was milling around in the town pool hall for blacks, owned by Floyd Cox, a poor white man. He was showing off and having a good time and trying to convince all the other blacks in the hall how educated he was by speaking French to them. When Floyd and his wife Lily came into town that day, they stopped by t he pool hall to see if things were going ok. Floyd told Lily to stay in the truck when he went inside but she didnt listen to him and went in anyway. Once inside the young black man fascinated her talking French and she started to blush when he talked to her. Floyd didnt know what to think when he saw this happening and since he didnt understand French and didnt care too much for black people, he took the French as Armstrong saying dirty things to his wife. This infuriated him and he yelled at and almost came to beating up Armstrong. After this he thought he had taken care of everything, but his father Lester and John Earl thought different and convinced Floyd that he should kill the young black boy for talking nasty to his wife. So they did. This is only the beginning. The book also goes into detail about Floyds family ...

10 qualities to include in a leadership essay

10 qualities to include in a leadership essay While writing your term paper, if you’re asked to write an essay on leadership, how will you begin? Will you define leadership from the Oxford Dictionary, will you begin by referring to your favorite leader’s qualities or will you outline the general characteristics that you think will make a leader? Well, if you are in doubt, please know that it is fine to begin the essay with any of the above methods.   The important aspect to keep in mind is that you’re describing a quality and you should supplement it with ample examples, references and if possible, quotes. The introduction to your essay is obviously the place to hold and capture your reader’s attention, so make sure whatever you write makes the reader curious enough to read through the entire essay. Also, remember that writing a leadership essay encompasses many different aspects – like leadership styles, leadership development, types of leadership, successful leadership, leadership principles and values etc. Before beginning your essay, make a draft about what aspect you want to highlight upon. Your prescribed essay length should help you decide how much you can include and how many aspects you can briefly allude to. Leadership is not just about commanding people, but it is also about following them, and listening to them. One does not always have to be a commander, a chief or a boss to be a great leader. A great leader can also be one who has total command and control over his life, his words, his deeds and actions, and who helps others help themselves. There are lots of great qualities in a leader that you can choose from and elaborate on them with examples. For instance, 10 great leadership qualities that most people agree should be present in a leader are: Empathy Dedication Sincerity Passionate about his beliefs Puts people’s interests above his own Responsibility and ownership Self motivated Ability to influence Ability to lead Ability to teach An effective leader can be humble and strong at the same time, teach and learn at the same time, give credit to his followers and command respect at the same time. To be prepared on writing a leadership essay, you can also read biography essays of great leaders. You can also build up your knowledge by reading on different leadership strategies and how they affected people in various stages in life. To make your leadership essay more interesting, also try to compare two very different kinds of leaders and provide an analysis of what made them successful or unsuccessful as leaders. Remember to conclude your essay with a statement on what you learned from the lives of great leaders.

Social Construction Essay Example | Topics and Well Written Essays - 500 words - 1

Social Construction - Essay Example These concepts were connected to Greek and Roman mythology. Greek mythology believed in the fact that geographical aspects played a big role in the different people’s physical appearance (Bond 96). They also believed that mankind’s dispositions and forms corresponded to country of origin’s nature. Thus, people from temperate climates were sluggish and unsuitable for labour while those from extreme climates were vigilant, industrious, and sharp. Roman mythology, on the other hand, stereotyped ethnic groups according to characteristics. An example was the intelligence and craftiness of the Egyptians and the effeminist and unwarlike nature of the Syrians. They used this to prove the existence of a God, since not all this could be spontaneous. Unlike the English colonies, Spanish America always was a society that was racially mixed. The early conquerors were men, as were the settlers and the Spanish priests. Apart from possibly the priests, the men were in need of female companionship, and this led to intermarriage becoming a Spanish American life staple (Burr 67). Among Spanish officials of high standing, families and wives were common, but not for the rest of the population of colonialists. This led to a rise of mestizos, or population of mixed race. These mestizos soon became the largest numerical proportion of America’s population. While some of the intermingling and intermarriage was forced, some was voluntary. As the population grew a caste, system was institutionalized classifying people according to the proportion of Indian blood that they had. For centuries, the Spanish had followed laws called the purity of blood, via which public office aspirants, as well as those brought in front of an inquisition, were asked to prove their Christian ancestry as far as 10 generations back (Burr 67). The mestizos were stopped from assuming most offices, as well

Money laundering Essay Example | Topics and Well Written Essays - 1250 words

Money laundering - Essay Example Furthermore, the ML does not have to involve physical exchange of money or currency. Modern concept therefore considers a transaction or formation of relationship to be a case of money laundering if it involves any form of property or benefit, tangible or intangible earned through criminal activity which includes tax evasion. ML does not necessarily require movement of criminal proceeds for being laundered. Thus, financial institutions especially banks can easily get involved in money laundering process when money earned in a legitimate activity and deposited into a bank account in another country by a person becomes a laundered money assumed as done with the connivance of the bank if he fails to declared the earnings in his tax return in the country in which it has been earned and the bank also fails to report it as s suspicious activity (Hopton 2009). The USA Office of the Comptroller of the Currency (OCC) has defined money laundering as â€Å"the criminal practice of filtering il l-gotten gains† or â€Å"dirty† currency through a sequence of dealings, so the currency is â€Å"cleaned† to appear as if earned by lawful conduct (McClean 2007). Criminals resort to money laundering to legitimise substantial portion of their ill-gotten wealth as otherwise they cannot put it to use. Moreover, they do not need the entire money for their ongoing criminal ventures. They are motivated to launder their tainted money in order to have respectful postitions in society by investing the money so earned in respectable avenues. The proceeds of crime were once said to channel through launderettes in the USA to enable the actual notes to be offered as lawful commercial income, thus earning the expression â€Å"Money Laundering† (McClean 2007). Money Laundering process It involves three stages as per the tradition. First, placement of funds of criminal origin in to the financial system through direct or indirect means. Second, resorting to layering by w hich receipt of criminal proceeds are blurred through creation of layers of financial transactions with the object of hiding the audit trail and providing anonymity. Third, after successful layering, integration process pumps the laundered money into the mainstream economy so as to make them appear as funds received during the course of business. These stages are subtle in that they more often overlap or take place simultaneously (Hopton 2009). The Financial Action Task Force (FATF) FATF is autonomous body representing various governments and entrusted with introduction of measures to ensure against ML and providing funds for terrorism using the global financial system. The recommendations of FATF are required to be implemented to counter money laundering and considered as the standard for anti-money laundering (AML) and counter-terrorist financing (CTF) (FATF 2010). Financial Industry Regulatory Authority (FINRA) FINRA is the autonomous regulatory body of the USA governing activiti es of securities firms in the United Sates. Anti-money laundering compliance program of FINRA requires each member to develop anti-money laundering program so designed as to monitor the member’s compliance with the requirements of the Bank Secrecy Act (31 USC) (FINRA n.d.). Suspicious Activity Report (SAR) Suspicious Activity Reporting is the requirement to be complied with by all financial institutions such as banks, credit unions, brokers or dealers in securities

How can high schools better educate students imaginations Essay - 1

How can high schools better educate students imaginations - Essay Example Educating students’ imaginations through the different initiatives forms a firm foundation for creativity and generation of improved ideas. This paper elaborates how having a class pet would improve students’ imaginations in school and later on in life i.e. expanding their imaginative skills could mark their cultivation as a habit and application in daily tasks of the world. Pets or animals make good companions for man and the relationship creates a different understanding of everything as compared to the way humans express their interactions. Introducing a class pet creates a unique chance that educators can utilize for edification through fun and augmented interaction. Some student’s might argue that they are too old to pet but it is because they do not comprehensively understand the advantages of introducing a rabbit, cat or hamster as part of the curriculum. Learning works better when students cultivate a candid interest of the environment and its components thus introducing a pet in the English or art class enhances the overall experience. The idea of class pet provides a wide platform for educating students’ imagination inside and outside the classroom. For instance, the teacher can ask the students to research on the class pet, which sparks an interest in reading various books on the pet and can share with their age-mates. Upon researching, the teacher can also request the students to write an article on their pets after everyone spending a day with it. The description of their experience enhances the imaginative skills, especially if the teacher participates more by giving each student a particular aspect to focus on in their description. Additionally, such a task combines English and imaginative skills development. Definitely, the idea of a class-pet for better educating students’ imagination has its challenges with the main being resentment from students in the classroom. Definitely, some of the

The Genetics of Alcoholism Essay Example | Topics and Well Written Essays - 250 words

The Genetics of Alcoholism - Essay Example Building a tolerance for alcohol can explain this discrepancy to a point but biology plays a bigger role. It’s been speculated that heritage determines a person’s alcohol tolerance. Though some have dismissed this theory as racist and stereotyping it may have some validity. The Irish and Germans seem to â€Å"handle their liquor† better than say, Native Americans. The alcohol limit for beer sold in Oklahoma is 3.2 percent. Oklahoma has a large Native American population. Scientists agree with the stereotype. They have discovered a certain gene carried by up to 20 percent of the U.S. population that has a â€Å"big, big effect† on the way people handle their alcohol. This minority is programmed to be especially susceptible to the effects of alcohol. â€Å"The gene carries the blueprint for an enzyme called CYP2E1, known to be involved in metabolizing ethanol alcohol.† (Rubin, 2010). This finding changes the perception that people who can’t â€Å"handle† their liquor are somehow weak in other areas of life. Drinking games are designed to determine who is the strongest in the group. The winners claim bragging rights over their weakling friends. According to the scientists findings, bragging about how much you can drink is like bragging about having red hair, dark skin or being tall. Not only is being able to drink large amounts nothing to brag about in the first place, it’s now proven it has nothing to do with being strong or weak.

Germany Travel and Commerce Case Study Example | Topics and Well Written Essays - 1000 words - 1

Germany Travel and Commerce - Case Study Example Eight years ago in the domestic German market, they currently account for a good share of the domestic market and growth was steady until the global recession of 2007/08; nevertheless, there was reasonable growth in 2009. Internationally, low-cost carriers’ growth was slow in early years of the last decade; however, in 2003 low-cost carriers services grew rapidly until 2008. Today’s airports have become more than just pure transportation hubs because they are both service and communication centers and places of urban experiences on the cities perimeter. German has various major urban centers that host main airports in the country and the urban centers include Berlin, Dusseldorf, Hamburg, Frankfurt, Munich, and Stuttgart. The main business aviation airports include Schoenefeld Airport in Berlin, DÃ ¼sseldorf Airport in Dusseldorf, Stuttgart Airport in Stuttgart, Hamburg Airport in Hamburg, Frankfurt Airport in Frankfurt and Munich Airport in Munich. DÃ ¼sseldorf Airpor t offers various major airlines to fly into it, which include Turkish Airlines, KLM flights, and Emirates flights. The biggest airlines that use Frankfurt airport include Condor, Turkish Airlines, and Lufthansa flights. In Munich, the largest airlines flying into the city’s airport include Turkish Airlines, KLM flights, and Qatar Airways flights. The various largest airlines flying to Berlin’s airports include KLM flights, British Airways and Turkish Airlines flights; however, other airlines like Brussels Airlines fly into Berlin. Largest airlines flying into Hamburg’s airport include Turkish Airlines, KLM flights, and British Airways. The largest airlines flying to Stuttgart’s airport include Turkish Airlines, KLM flights and British Airways (Skyscanner, 2012). British Airways is owned by International Airlines Group (IAG) and shareholders who have limited liability.

IT104 Essay Example | Topics and Well Written Essays - 4500 words

IT104 - Essay Example Without successful prioritization of tasks and responsibilities, online courses might turn-out to be a bad experience. Technology makes online classes possible, but they can also be a barrier to success in the online learning environment. One possible technological problem is having a computer that is not capable of delivering the content that the professors have developed for the course. Your computer may be incapable of streaming video, for example, because it is outdated or damaged. If the professor has lots of videos as a part of the coursework, then you will be out of luck due to a slow computer or internet connection. A final barrier to on-line learning is the problem of having a single computer to service multiple learners in the household. This is not an insurmountable obstacle, but it does require a fair amount of foresight and scheduling. Running out to buy additional computers is not in most people’s budgets. By creating a schedule of computer use, just as in a libr ary, everyone can use the computer to get what they need. Exercise 2 I expect this course to give me the skills and information needed for me to improve my teaching. I am currently teaching Aesthetics and have a strong desire to be the best educator possible. I know my subject matter very well, but am concerned that I might not always be using the best teaching techniques. I hope that through the course of this study, I will be able to learn better presentation skills and gain a better understanding of how adults learn best. I realize that teaching children and teaching adults is a very different process. What works for one does not always work for the other. As a result, I am often wondering if the lessons and assignments I am developing are more appropriate for younger learners than the age of student I have. I often have a nagging feeling that there is just more information and knowledge out there that would help me be such a better teacher. The problem is, I only am able to crea te lessons based on my existing teaching experience. I expect this course to broaden my educational understanding so that I will have more confidence in the lessons and assignments I develop. It is my hope that this course will inspire me to alter some of the less effective lessons I currently have developed and to develop new lessons based on my new understanding of how adult learners learn best. In essence, I expect this course to give me the additional skills and information necessary for me to be a more effective and interesting teacher of Aesthetics. My ultimate goal is to have my adult learners transfer their knowledge into their everyday lives. This is true for me in regards to this course as well. Exercise 3 This planner can be a very helpful tool because it helps the adult student returning to the classroom to organize their dreams into concrete plans. It also is very good at helping the student to imagine the far reaching effects of returning to school, gaining an educatio n and possibly changing jobs. Some of the affects might not be as positive as they imagine and I think it is important for adult learners to re-enter school with their eyes wide open. Most adult learners focus on the additional time schooling will take and the economic rewards they will realize with improved education. Rarely do they consider the profound changes

Germany Travel and Commerce Case Study Example | Topics and Well Written Essays - 1000 words - 1

Germany Travel and Commerce - Case Study Example Eight years ago in the domestic German market, they currently account for a good share of the domestic market and growth was steady until the global recession of 2007/08; nevertheless, there was reasonable growth in 2009. Internationally, low-cost carriers’ growth was slow in early years of the last decade; however, in 2003 low-cost carriers services grew rapidly until 2008. Today’s airports have become more than just pure transportation hubs because they are both service and communication centers and places of urban experiences on the cities perimeter. German has various major urban centers that host main airports in the country and the urban centers include Berlin, Dusseldorf, Hamburg, Frankfurt, Munich, and Stuttgart. The main business aviation airports include Schoenefeld Airport in Berlin, DÃ ¼sseldorf Airport in Dusseldorf, Stuttgart Airport in Stuttgart, Hamburg Airport in Hamburg, Frankfurt Airport in Frankfurt and Munich Airport in Munich. DÃ ¼sseldorf Airpor t offers various major airlines to fly into it, which include Turkish Airlines, KLM flights, and Emirates flights. The biggest airlines that use Frankfurt airport include Condor, Turkish Airlines, and Lufthansa flights. In Munich, the largest airlines flying into the city’s airport include Turkish Airlines, KLM flights, and Qatar Airways flights. The various largest airlines flying to Berlin’s airports include KLM flights, British Airways and Turkish Airlines flights; however, other airlines like Brussels Airlines fly into Berlin. Largest airlines flying into Hamburg’s airport include Turkish Airlines, KLM flights, and British Airways. The largest airlines flying to Stuttgart’s airport include Turkish Airlines, KLM flights and British Airways (Skyscanner, 2012). British Airways is owned by International Airlines Group (IAG) and shareholders who have limited liability.

Air force fume billboard Essay Example for Free

Air force fume billboard Essay Air force fume billboard Introduction   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   In 1943 John Garfield, John Ridgley, Gig Young â€Å"The troop of an Air Force† bomber disembark in the Harbor in the outcome of the Japanese assault and is mailed on to Manila to provide a hand with the attack of the Philippines (Suids, 1996).   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   There are observable characteristics, which attract customers to the product. Basing our argument on the above film are lifestyles, standards, color, physical appearance, taste, motivations, opinion, and desires. These take account of distinctiveness such as cheerful, preservationist, and safety-cognizant, value-oriented, class-driven. In our case, color attracts ones attention such that the distant-customers move closer.   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   Color information is supportive in identifying objective. It can be, sometimes, misleading. One of the tribulations with regard to images is the equivalent objects might have dissimilar colors and intensities when the illumination situation changes or there are dimness. It occurs predominantly often in our assignment. The billboard images for patterns were taken independently in a different circumstance from the unambiguous game in the video progression. However, in the live match dissemination, the lighting condition is diverse and they even revolutionize often during the match (Toyoshima, (2008).   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   Furthermore, there are numerous shadows caused by the players ahead of the billboards. When we to make use of the template color as the sample color and try to come across areas with the related color in the edge. The tolerant level is sky-scraping, a lot of gratuitous area will be incorporated and the diminution in searching area is not very considerable; on the other hand, if the lenient level is low, we have the risk of ignoring the main area. The brightly brown color captures awareness to the customers. The billboards exhibit great advertisements to fleeting pedestrians and even drivers. Characteristically, screening outsized, apparently amusing slogans, and distinguishing visuals. The billboards are exceedingly noticeable in the summit in market places. The bulletins are the leading modern-size billboards. They are located mainly on major highway, expressway and market zones to attract or capture peoples’ attention (Toyoshima, 2008)   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   More so, imagery as a stylistic device applies during advertisement. For instance, â€Å"AIR FORCE† here implies war. This is the war of the crew against the Japanese as explained on synopsis. This type of film designed in such a way that it entails different styles. Since it is in a class of luxury has to be standard and specially designed to reach the test of customers. Primarily a good copy communicates to the ideal clients. In this case, the copy creates a great physical impression to the customers. In so doing more, sales are systematical done due to its unique appearance on the customers’ eyes (Suid, 2002).   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   Addition to that, customers like a description on the product in the market. Therefore, the synopsis contained on the copy gives customer detailed-evidence information in the copy. Furthermore, copywriter includes power words, which are very patting to the clients. ssOccasionally, these words are termed as power words which a very influential to the customer. They are advisable to apply in the language. In the above copy, â€Å"AIR FORCE† is an example of power words. Edges are very noteworthy illustration features in image processing. They are the points with high passion contrast and portray margins of objects contained in an image. Using periphery information of a copy also significantly condenses the amount of data while preserving the essential structural properties of an image. This gives a good impression to sight hence encouraging more purchases (Toyoshima, 2008). References Suid, L. H. (1996). Sailing on the silver screen: Hollywood and the US Navy. Annapolis, Md: Naval Inst. Press. Suid, L. H. (2002). Guts glory: The making of the American military image in film. Lexington: University Press of Kentucky. Toyoshima, Y. (2008). Japanese movie billboards: Retro art from a century of cinema. Tokyo, Japan: DH Publishing Inc. Source document

Just Us! Cafe: Business Analysis

Just Us! Cafe: Business Analysis Just Us! Cafes is the company specialise in food and service industry consist of wholesaler and retailer in Nova Scotia, Canada, and United States. Just Us cafes vision is to be a leading Fair Trade business that builds on quality, professionalism and innovation for the benefit of all their stakeholders. Their core product is certified Fair trade, organic products and local products which is high quality and social and environmental responsibility. Just Us! Coffees focus on nique market of promoting fair trade. The Moores have maintained a strong commitment to educating consumers while building strong brand identity and upholding constant growth. The main distribution channel of Just Us are in grocery stores, four cafà ©s (two each in Wolfville and Halifax) and distributed products on university campuses. In current situation, the prevailing economic climate and increasing competition has been issues to the founders. In addition, Just Us! Coffee goal to expand their business, consequently, the new challenges arise from having compete with several big brands for example Starbuck, Mcdonald, Kraft who also introduce the FairTrade certified coffees, or Rainforest Alliances certified coffees and small coffee shops and new entrants to retain its brand recognition of its customers. There are several possible answer to those problem such as: Increase power of branding to make it difficult for new entrants and create the different with existing rivals. Using Joint venture, franchising as an option to expand into new market Using new media to increase marketing and customer service. 4 Current Situation Analysis Positioning is the art of designing the companys offering and image to occupy a distinctive place in the mind of the target market. (Kotler, 2003, pg 308). 4.1 External Analysis: In order to develop effective strategies Just Us Cafà ©s are required to examine the external environment in which they operate. I have carried out the following analyses: Pest Analysis Porters 5 Forces Competitor Analysis 4.1.1 PEST analysis Political As highlighted throughout the case, a huge political factor involved in the industry was the certified recognition of actual fair trade and the whole process. Economic The economic environment is constantly changing and as we can see from the case, some competitors are providing partially organic ranges as well as mainstream organic coffees. JU pricing is at a slight premium and in the current environment; disposable income of consumers can play a large role in choosing a product. JU must be aware that a consumers feeling toward one product may be influenced by their income, regardless of how strong they feel about fair trade. Social As mentioned in the case, the overall coffee experience seems to be a large part of the attractiveness of JU and competitors. Any future strategy must be designed with this experience in mind rather than expanding rapidly and diminishing the experience factor. Technology Technology is constantly evolving and JU can seize a significant advantage by utilizing technology more. JU needs to examine the improvements technology can make in the manufacturing process and in their advertising. Environment The issues of carbon footprint means there are more incentives to buy from local supply rather than international import. Legislation There is no specific legal requirement for fairtrade or coffee in general. 4.1.2 PORTERS FIVE FORCES Threat of New Entrants: Threat of New Entrants is high within the market as there are very few barriers to entry and fair trade coffee trends are extremely popular so it is an attractive industry. Buyer Power: Buyers threaten an industry by forcing down prices, bargaining for higher quality or more services, and playing competitors against each other (Dess et al 2004:53). As mentioned in Appendix B-PEST, the customers income plays a huge role in selecting a product therefore if they decide to bypass fair trade products because of the premium price they can hold allot of buyer power, thus making buyer power in the industry high. Threat of Substitutes: There are various substitutes for fair trade coffee in the industry such as regular coffee, tea etc but not only coffees but in the general beverages market e.g. Coca Cola, Water etc. As a result of this there is a very high threat of substitutes. Supplier Power: Supplier power is relatively low as the industry is fair trade coffee. From previous knowledge, coffee suppliers were being exploited and continued to produce. It is simply because of the willingness to partake in fair trade that they have gained power. However I still believe that due to the underdevelopment of the producing countries allot of the power still lies with the buyers. Competitive Rivalry: Competitive rivalry is relatively high as seen in previous competitor analysis. There are many competitors in the local market and on the shelf within the mainstream markets. 4.1.3 Competitor Analysis Competitor Channels Locations No. Shops Kicking Horse Coffee Shops, Gourmet West Coast, Canada N/A Stores, Restaurants Quebec Ontario Kraft Foods Stores, Universities United States Mainstream PG Millstone Mainstream Canada United States Mainstream Nestle Mainstream Canada United States Mainstream Lowblaws Private Label Lowblaws Stores Canada Mainstream Just Us! Coffee Shops, Universities, Gourmet Stores, Nova Scotia, Quebec 4 Coffee Shops On The Supermarkets Ontario Shelf Trident Bookseller Cafe Coffee Shop Halifax, Nova Scotia 1 coffe shop Java Factory Coffee Shop Nova Scotia-Halifax, 3 Coffee Shops Darthmouth, Upper Tantallon Tim Hortens Restaurant Nova Scotia General-Wolfville(2), Halifax(21) 170 Second Cup Coffee Shop Retailer Canada General, Nova 360 Scotia(6)-Halifax(5) 4.2 Internal Analysis 4.2.1 Core Competence The Value Chain is a method that can be used to analyze JUs internal environment. Porter (1980) created a generic value chain model which listed activities that could be found in most firms. These activities can be divided into primary and support activities, which aim to create value for customers, whilst exceeding the cost of such activities. 4.2.2 Financial Analysis 4.2.3 Value chain 4.2.4 Geography focus 4.3 Evaluation SWOT ANALYSIS Strength Just Us! Coffee Roasters brand equity is what drives the company forward. Customers base their decision to purchase coffee from Just Us! Coffee Roasters are a symbol of their own personal beliefs, demanding ethical business practices and quality of product. Just Us! Coffee Roasters image also attracts a passionate following. Weakness Just Us! Coffee Roasters operates as a co-operative. Not only must they operate to fulfill shareholders expectations, but they also must operate in a manner that is expected of the values that the company had initial0ly set out with. Jeff and Debra Moore, are bound to creating a profit while maintaining the appropriate image and practiced that they initially based their company on. Upon entering the next phase of the companys life cycle, Jeff and Debra must maintain operations under strict control of their original company values as they compete against competition that does not share the same values. Opportunity New Fair trade products: With more and more fair trade products becoming readily available a huge opportunity to increase the product portfolio is on the horizon for JU Social Media/Online: The online environment presents JU with a huge opportunity to increase brand awareness, engagement and utilize its loyal customers feedback at a very low cost. Threat Clarity on Fair Trade: An issue highlighted in the case was that of clarity and regulation on fair trade. It is to be seen that the fair trade term is been thrown around too commonly and applied to every product, thus potentially reducing effect of one of JUs key USPs. Clouded Focus: At the moment JU are using multiple channels of distribution, however with various challenges on the horizon a decision needs to be made on a strategy. Operating and managing two separate strategies can create a clouded vision within the company and a decision needs to be made on prioritization. 4.4 Ethical issues Ethics are the moral principles or values that govern the actions and decisions of an individual or group (Gresham 1985)  [1]  . Ethical principle has been used as guidelines of business activities and justification of action. The table below 2 The part JU focus on in this diagram is ethical and legal which make them more expensive than others. The reason for that is they promoting Fairtrade to pay more for suppliers, therefore, the cost of it will be higher than competitors who are currently not in fairtrade segment. Secondly, as the case study mention, they couldnt use licensing method since they dont trust the agency who selling JU product would comply with JU ethical principle. It may damage their reputation as well as losing customers. 5 Memo to juliet 5.1 BCG Matrix As JU provide various organic products it is important to examine the more profitable ones and not so profitable in order to either focus marketing effort on weaker products or discontinue them. The revenue from coffee and drink has the highest percentage in the trade figures of Just Us! Cafe while in the Fairtrade market there is significant growth rates in volume in both coffee and tea over a four year period. Perhaps JU should look at the profitability of the market for others (vouchers) and consider placing less emphasis on it. Since it contributed lowest proportion to the total revenue and even loss in one store. However, the gift cards, gift basket and event tickets in this category may promote all Just Us products. Benefits of BCG Matrix The BCG matrix help managers in resource allocation among various units. The managers can compare several business units which company offer. This method simplified the analysis of the product and market by using the market share and growth rate of products. BCG has been well known world wide and used for quick respond to the industry. The BCG allows for the making of comparisons so as to measure the growth and development rate of a company against the average growth rate in that specific industry. In addition, this particular matrix is also enjoyable to use, encouraging better decision making. Large organizations that are normally in need of effective decision making can benefit a lot from using BCG matrix, especially those seeking better resource management. Limitations of BCG Matrix High market share does not always leads to high profits. There are high costs also involved with high market share. Growth rate and relative market share are not the only indicators of profitability. This model ignores and overlooks other indicators of profitability. At times, dogs may help other businesses in gaining competitive advantage. They can earn even more than cash cows sometimes. To sum up, it can be seen that even though BCG matrix has many benefits, it may not applied to JU since they offer Fairtrade products, therefore, the cost is relatively high as well. In other words, high market share and high growth rate may not give them high profit. Moreover, the dog products seem to have lower revenue may due to high profit margin and has been used to promote others products. 5.2 Product Life Cycle Using product life cycle to find the stage of products could help to understand the profit of the products offered. Rather than compare the market share and growth rate, JU can use product life cycle to understand their products. Coffee and drinks still on the growing trend, it shows that these products is on the growth stage which need to increase differentiation, improve the products and services while gaining the market shares. The JU products and Bodum, Lunches, Bakery has been put in maturity stage since the revenue of those are expected to increase slighty compare with Coffee and Drinks. The other products of JU complied of gift card, event tickets has low profit and even loss due to introduction stage. Therefore, it should not be removed from the products range. 5.3 Financial Analysis Appendix 5.4 Geography Concentrated Appendix 6 Retail Customer loyalty strategy INTEGRATED MARKETING COMMUNICATION The concept of IMC has been defined in three ways: a one-voice view in which there is one theme and one image, a perspective which suggests that product, image and consumer behaviour should be considered simultaneously and a perspective which focuses on the integration of communications disciplines.(Nowak, et al, 1994) CONSISTENCY IMC planners, focus their attention in two types of consistency, one voice one look and strategic consistency. For instance one voice one look, delivers a campaign in which all advertising, sales promotion, sponsorship, publicity and direct response and package for the two different products have the same appearance and feel. All the media messages reinforce one and the other. (Duncan, 2003) Renovation of coffee shops into uniformed unit could show customer the consistency of the business. Increase the customer service performance JU cafe can improve the customer service such as the expert suggestion or customer related services. The good customer service could improve the performance and increase turnover. Improve customer awareness Events and exhibitions to keep the customer aware and informed about fair trade and Just Us products. By provide the chance for customer to understand JU nature as well as fairtrade, customer can feel more comfortable to come to the coffee shop. Loyal customer base Promotions such as giving free cup of coffee for return customers. Loyalty cards for existing customer to collect points to exchange for gifts or products. Customer relationships such as email of new products or service or simply the news on Fairtrade. 7 STP analysis and the marketing mix Market MARKET SEGMENTATION AND TARGETING Segmentation and targeting seek to determine who companies want to reach in order to build brand relationship. Marketing today is in the name of efficiency and effectiveness, becoming more focused on smaller but more profitable segments of the market. (Duncan, 2003) Just us cafe currently focus on the young people 18-30 who concern about the ethical issues and interested in Fairtrade. However, that is only the niche market where the number of customer is small compare to JU competitors. In order to increase sales, JU need to expand it own segmentation. In other words, JU need to enter new segment in order to get more customers. For example, JU offer to fashion industry such as giving coffee for catwalk show or JU coffee could offer delivery to office for white collar people. JU coffee would increase the target since more and more people outside their age focus interested in drink coffee and ethical issues. POSITIONING The positioning of the JU coffee need to be uniformed. At the moment, there are 4 different location which offer different products and service which make JU too diversified. If new customer come to the coffee bar they may expected the same service, therefore, JU coffee should be made as uniform service. Strategic Marketing Options: Ansoffs Matrix In the market JU has their existing menu as the existing products which other competitor also provide the same kind of products and services. The market is existing. Therefore, JU cafe have 3 option they could adopted. Market penetration: JU can improve their customer service, renovate the current location and training employees to increase and improve the customer experience. Moreover, they can use new media to promote the brand. Product development: JU can come up with new products which may benefits their current customers such as new formular for coffee, additional art on coffee cream or the new food in their menu. Market development: JU can use Joint Venture to expand their market and sharing the risk of investment. Evaluation of Options: SAF Option 1: Market penetration Suitable In the current situation, Just Us cafe can use this to improve their market share Yes Acceptable This method is acceptable since JU has the experience in premium service. Yes Feasible The fund required is lower than the other methods The experience available Yes Option 2: Product development Suitable In the current situation, Just Us cafe can use this to improve their customers experience. Yes Acceptable The new products cannot be launched immediately since they need to research and development. No Feasible The fund required is high and there is need for expertise. May be Option 3: Market development Suitable In the current situation, Just Us cafe can use this to improve their market share Yes Acceptable This method make JU lose part of their control in new shops. May be Feasible The fund required is medium since it can be share with other venture and the risk is shared as well Yes 8 Implementation a. Strategic and Marketing Objectives b. Marketing Strategy and Marketing Mix Advertising POP materials Direct Marketing Web Site Personal Selling Exhibitions and Events Packaging Sales Promotion Trade Promotion Product Placement Field Marketing c. Responsibilitiesà ¢Ã¢â€š ¬Ã‚ ¦Ãƒ ¢Ã¢â€š ¬Ã‚ ¦Ãƒ ¢Ã¢â€š ¬Ã‚ ¦Ãƒ ¢Ã¢â€š ¬Ã‚ ¦Ãƒ ¢Ã¢â€š ¬Ã‚ ¦Ãƒ ¢Ã¢â€š ¬Ã‚ ¦Ãƒ ¢Ã¢â€š ¬Ã‚ ¦Ãƒ ¢Ã¢â€š ¬Ã‚ ¦Ãƒ ¢Ã¢â€š ¬Ã‚ ¦ d. Time Period for Implementationà ¢Ã¢â€š ¬Ã‚ ¦Ãƒ ¢Ã¢â€š ¬Ã‚ ¦ e. Monitoring and Controlà ¢Ã¢â€š ¬Ã‚ ¦Ãƒ ¢Ã¢â€š ¬Ã‚ ¦Ãƒ ¢Ã¢â€š ¬Ã‚ ¦Ãƒ ¢Ã¢â€š ¬Ã‚ ¦Ãƒ ¢Ã¢â€š ¬Ã‚ ¦ f. Return on Investmentà ¢Ã¢â€š ¬Ã‚ ¦Ãƒ ¢Ã¢â€š ¬Ã‚ ¦ 9 Conclusion Just us cafe can offer the option 3 or option 1 since all of the option require sufficient fund to launched. The option 3 seem to be more suitable since JU want to expand the market. Using Joint Venture, they can create the alliance with other rival to protect themselves as well as increase the power over new entrant and stronger competitors. However, they can increase their channel for supply and B2B market as well as B2C. Besides, JU can also use new media such as online business or online network to promote their brand with low cost of maintainance since WWW become more and more wellknown.

How to Use a Company’s Annual Report to Ace Your Interview :: Process Essays

How to Use a Company’s Annual Report to Ace Your Interview If you don't take the time to get know a company, you many not have a future there.   Your interviewer will ask you why are you looking for this particular position and why are you looking at ABC, Inc.   Start by telling him or her that you have read ABC's current sales record "in their annual report."   Ã‚  Ã‚  Ã‚   Company sales are important even if you are not interviewing for a sales job.   If you have reviewed several years of annual reports, you can easily see if the company's sales have gone up or down. Asking questions about the company's sales during an interview scores lots of points because it shows you have done your homework.   Ã‚  Ã‚  Ã‚   You can get ABC, Inc.'s past annual reports directly from the company, the public library or the Internet.   The annual report may not tell you how well the company fares within the industry, but it will tell you everything you need to show your interviewer how well you can fit into the company.   Ã‚  Ã‚  Ã‚   Once you obtain a company's past annual reports, review the most recent report first. At the back of the report, you will find the name of the auditor, somebody like Smith and Smith Accounting.   Reputable companies use a certified public accountant to show that the accounting methods used in the report conform to "generally accepted accounting principles."   Ã‚  Ã‚  Ã‚   Now turn to the front of the report and find the letter from the chairman of the board, whose personal style will be reflected throughout the report. The director will discuss the direction of the company, so pay attention to how he plans to run things in the future and whether he thinks the future looks positive for growth.   Ã‚  Ã‚  Ã‚   The company's financial growth is very important to both the company and to your salary requirements.   You may not want to crunch the numbers yourself, but you will want to understand the balance sheet, the status of the company's finances at a given date.   On the left are the assets, all of the organization's valuables.   Current assets are those that the company can convert quickly to cash.   On the right are the company's liabilities-what they owe.   Current liabilities are the company's debts due in one year, paid out of current assets.   Ã‚  Ã‚  Ã‚   Net working capital, is a key figure to watch only if you have several years worth of reports to compare.